Globalisation , the World Economy and MNE's mini essay - 3

globalization , the World Economy and MNEs mini - Essay Exampleer strategy investing in India than in China where the political, economic and social factors are more favorable to IT related firms and due to the immense probable of penetrating the untapped grocery store in the Indochina region.One of the major location specific profits that RIM has to guess in considering India as a lucrative destination is favorable political sympathies policies on FDIs. The Indian government allows 100% FDI in some sectors, which include research and increase and infrastructure (Himachalapathy, 2010), two sectors where RIM has an interest. In other words, India has an investor friendly climate that RIM may capitalize to access the more than a cardinal Indian population in addition to prospective customers in the Indochina region, a market that has immense opportunities for growth. For instance, considering the unsaturated penetration of mobile technologies in the region, RIM has a chance to u ndertake comprehensive research and development in coming up with a product that targets the specific needs of the population through its berry model. In other words, as Dickens (2011) argued, Rim by taking such an approach exit be in a position to connect with different social strata and classes in the region and pretend specific products that target the needs of people, which will result in more market penetration. Similarly, as a consequence of globalization, China has opened up its doors to FDIs, with the country being the current blueest destination of FIDs globally goaded by improved economic policies (Himachalapathy, 2010). As such, RIM has a huge prospective market in the new and untapped Chinese market where the Blackberry brand can find an impressive market driven by a rapidly broadening middle class population with a high purchasing power that is attracted to spending on foreign products (Sinha, 2007).Labor is another location specific advantage that makes both India and China lucrative destinations for investors and where RIM may lower its